Product Analytics · Amplitude
Amplitude: growth & behavior analytics
Events, funnels, retention, cohorts, and experiments for product decisions
Amplitude provides behavior analytics for growth and product teams with event tracking, funnels, retention, cohorts, paths, and experimentation. It helps with activation, retention, feature evaluation, and targeted engagement across platforms.
Events & properties
Flexible event/user properties with multi-platform ingestion.
Funnels & retention
Track conversion paths and retention with cohorts and drill-downs.
Cohorts & insights
Cohort analysis plus drivers/similarity to find growth levers.
Experiments & sharing
A/B testing, dashboards, and permissions for team collaboration.
适用场景 / Use cases
- Activation/retention/payment funnels
- Growth experiments
- User cohorts for engagement
- Cross-platform behavior insights