Product Analytics · Mixpanel

Mixpanel: event-based analytics

Funnels, retention, cohorts, and signal analysis for product growth

Mixpanel is an event-driven analytics platform with funnels, retention, cohorts, pathing, and signal analysis. It helps teams measure activation, retention, conversion, and feature impact across platforms.

Funnels & retention

Monitor conversion and retention with segment comparisons.

Cohorts & signals

Cohort, path, and signal analysis to find drivers and blockers.

Flexible tracking

Rich event/property modeling with real-time queries.

Sharing & embeds

Dashboards, sharing, embeds, and permissions for teams.

适用场景 / Use cases

  • Activation/retention/payment funnels
  • Feature launch evaluation
  • Cohort-based engagement
  • Growth experiment tracking
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